hwtk University of Applied Sciences

Introdução

Leia a Descrição Oficial

A Escola de Negócios, Tecnologia e Cultura é uma entidade privada, e acreditado pela Universidade de Ciência baseado em Berlim e outro estudo em Baden-Baden estado-aprovado. Após a criação, em 2011, o estudo foi operando a 1. foi adicionado em outubro de 2012. Como subsidiária da F + L Group, o HTWK dos mais de trinta anos de experiência de benefícios renomado educação alemão Konzernes.

pesquisa

O HTWK vê seus interesses de pesquisa em pesquisa aplicada e relacionadas com o curso nas áreas de negócios, tecnologia e estudos culturais. O objetivo da pesquisa é obter novos conhecimentos e sua colocação nos cursos oferecidos ea transferência de novas abordagens de pesquisa para uso pelos alunos.

publicações

Nos resultados HTWK Discussão Série papel da investigação em curso dos membros da universidade de HTWK ser introduzidas desde de 2015. O HTWK Discussão Papers também pode aparecer como artigos em revistas profissionais, como contribuições em antologias ou monografias. Elas são destinadas a cientistas / acadêmicos e estudantes, mas também a nível nacional e internacional interessados ​​na economia, sociedade, política e cultura e são destinadas a encorajar as pessoas a reacender o discurso profissional e continuar.

Essa escola oferece programas em:
  • Alemão

Vista Licenciaturas em Administração de Empresas (BBAs) » Vista Graduações em Ciências » Vista Mestrados em Humanas »

Programas

Esta escola também oferece:

BBA

Bachelor of Business Administration in Hotel and Tourism Management

campus Período integral April 2018 Alemanha Berlin Baden-Baden +1 mais

Innovation in the tourism market is speeding up and is increasingly driven by global developments. Suppliers, service providers and operators need to be flexible and have lots of creative ideas to keep up with new trends. At the same time, competent, individual consultation with clients as well the realisation of their wishes are of central importance. Innovation in the tourism market is speeding up and is increasingly driven by global developments. Suppliers, service providers and operators need to be flexible and have lots of creative ideas to keep up with new trends. At the same time, competent, individual consultation with clients as well the realisation of their wishes are of central importance. [+]

Innovation in the tourism market is speeding up and is increasingly driven by global developments. Suppliers, service providers and operators need to be flexible and have lots of creative ideas to keep up with new trends. At the same time, competent, individual consultation with clients as well the realisation of their wishes are of central importance.

Innovation in the tourism market is speeding up and is increasingly driven by global developments. Suppliers, service providers and operators need to be flexible and have lots of creative ideas to keep up with new trends. At the same time, competent, individual consultation with clients as well the realisation of their wishes are of central importance.... [-]


Bachelor of Business Administration in Marketing Communications and Public Relations

campus Período integral April 2018 Alemanha Berlin Baden-Baden +1 mais

Marketing communications and public relations are essential elements in modern business communication. With the increasing internationalization of markets and the presence of strong competition, purpose-driven communication simultaneously determines the success or failure of organizations and characterizes their public image. Many corporations have already positioned themselves well in this regard and have interesting job prospects to offer graduates. Small and medium-sized enterprises are also cottoning on to the importance of marketing and public relations and are looking for qualified personnel in these areas. Well-founded professional expertise and key skills such as concept development, setting topics and professional copywriting are must-haves for workers in this field. That’s why our students learn – through practical examples – how to develop and establish a market position. [+]

Marketing communications and public relations are essential elements in modern business communication. With the increasing internationalization of markets and the presence of strong competition, purpose-driven communication simultaneously determines the success or failure of organizations and characterizes their public image. Many corporations have already positioned themselves well in this regard and have interesting job prospects to offer graduates. Small and medium-sized enterprises are also cottoning on to the importance of marketing and public relations and are looking for qualified personnel in these areas. Well-founded professional expertise and key skills such as concept development, setting topics and professional copywriting are must-haves for workers in this field. That’s why our students learn – through practical examples – how to develop and establish a market position.... [-]


Bachelor of Business Administration in Event, Trade Fair and Convention Management

campus Período integral April 2018 Alemanha Berlin Baden-Baden +1 mais

Events, functions and conventions are essential parts of modern marketing communications. Precisely in these times of new media and information overload, it’s vital to make products and services come alive for the client. It’s the only way to create a sustainable positive image. Suppliers and service providers are thus called upon to be creative, flexible and budget conscious. [+]

Events, functions and conventions are essential parts of modern marketing communications. Precisely in these times of new media and information overload, it’s vital to make products and services come alive for the client. It’s the only way to create a sustainable positive image. Suppliers and service providers are thus called upon to be creative, flexible and budget conscious.

The Bachelor’s in Business Administration with the specialisation Event, Trade Fair and Convention Management provides the students with methods and key competencies that help them to develop and effectively implement client-oriented communication that is brought across in experiences. Experienced lecturers from industry impart their insider knowledge to the students.... [-]


Graduação Em Administração De Empresas "gestão Gastronomia"

campus Período integral April 2018 Alemanha Berlin Baden-Baden +1 mais

pulsos de corrente de mercados turísticos mundiais têm um grande impacto na indústria hoteleira e indústria do restaurante. Para as empresas, é importante integrar essas tendências com o mercado e serviço conforme em sua gestão. Os alunos de especialização em gestão de catering são a indústria-to-date e versátil preparado dentro de seus estudos profissionais práticas para os desafios de nível de gestão. Além do amplo conhecimento técnico e metodológico do estudo também ensinou habilidades sociais para treinar os participantes na negociação profissional com clientela internacional. Além disso, as tendências da indústria são abordados em conceitos inovadores que os alunos podem colocar em prática. [+]

pulsos de corrente de mercados turísticos mundiais têm um grande impacto na indústria hoteleira e indústria do restaurante. Para as empresas, é importante integrar essas tendências com o mercado e serviço conforme em sua gestão.

Os alunos de especialização em gestão de catering são a indústria-to-date e versátil preparado dentro de seus estudos profissionais práticas para os desafios de nível de gestão. Além do amplo conhecimento técnico e metodológico do estudo também ensinou habilidades sociais para treinar os participantes na negociação profissional com clientela internacional. Além disso, as tendências da indústria são abordados em conceitos inovadores que os alunos podem colocar em prática.... [-]


BSc

Bachelor of Science in Business Informatics

campus Período integral October 2018 Alemanha Berlin Baden-Baden +1 mais

The study of business informatics provides students with a future-proof, broad and solid foundation based on the fields of computer science and business economics. The knowledge and skills acquired during the degree are excellent preparation for positions in various businesses, the public sector, corporate networks and institutions, and their possible applications are diverse. [+]

The study of business informatics provides students with a future-proof, broad and solid foundation based on the fields of computer science and business economics. The knowledge and skills acquired during the degree are excellent preparation for positions in various businesses, the public sector, corporate networks and institutions, and their possible applications are diverse. Possible spheres of activity include:

Analysis, design and redesign of processes Planning, development, implementation, operation and maintenance of information and communication systems (especially software) in the context of diverse business applications Applying innovative technologies for the creation of new functionality and novel fields of business ... [-]